Bold Design.
Real RESULTS.
End-to-end creative partner for brands that want to stand out — from identity to social media, powered by 5+ years of experience and AI as leverage.
5+
Years Experience
200+
Projects Delivered
4
Core Specializations

Eterious Sportiva
BRAND IDENTITY

Universitas Sumatera Utara
SOCIAL MEDIA

Tanaka Collective
BRAND IDENTITY

Cante Indonesia
LOGO DESIGN

Eterious Sportiva
BRAND IDENTITY

Universitas Sumatera Utara
SOCIAL MEDIA

Tanaka Collective
BRAND IDENTITY

Cante Indonesia
LOGO DESIGN

IDE Institute
BRAND GUIDELINES

NoirHouse
BRAND IDENTITY

Fastinasi
BRAND IDENTITY

TOWB Apparel
LOGO DESIGN

IDE Institute
BRAND GUIDELINES

NoirHouse
BRAND IDENTITY

Fastinasi
BRAND IDENTITY

TOWB Apparel
LOGO DESIGN

Khong Guan
SOCIAL MEDIA

Think About The Sea
APPAREL DESIGN

Struckin
BRAND IDENTITY

Fastinasi
BRAND GUIDELINES

Khong Guan
SOCIAL MEDIA

Think About The Sea
APPAREL DESIGN

Struckin
BRAND IDENTITY

Fastinasi
BRAND GUIDELINES

Eterious Sportiva
BRAND IDENTITY

Universitas Sumatera Utara
SOCIAL MEDIA

Tanaka Collective
BRAND IDENTITY

Cante Indonesia
LOGO DESIGN

IDE Institute
BRAND GUIDELINES

NoirHouse
BRAND IDENTITY

Eterious Sportiva
BRAND IDENTITY

Universitas Sumatera Utara
SOCIAL MEDIA

Tanaka Collective
BRAND IDENTITY

Cante Indonesia
LOGO DESIGN

IDE Institute
BRAND GUIDELINES

NoirHouse
BRAND IDENTITY

Fastinasi
BRAND IDENTITY

TOWB Apparel
LOGO DESIGN

Khong Guan
SOCIAL MEDIA

Think About The Sea
APPAREL DESIGN

Struckin
BRAND IDENTITY

Fastinasi
BRAND GUIDELINES

Fastinasi
BRAND IDENTITY

TOWB Apparel
LOGO DESIGN

Khong Guan
SOCIAL MEDIA

Think About The Sea
APPAREL DESIGN

Struckin
BRAND IDENTITY

Fastinasi
BRAND GUIDELINES
Trusted by 100+ Brands & Organizations
From homegrown startups to global companies —
across Indonesia and beyond.








































Design that says
something worth remembering.
I'm Hafaz — a graphic designer & creativepreneur based in Indonesia. 5+ years building brand identities, social systems, and motion content for businesses that want to be remembered.
Tools & Workflow
Adobe Illustrator
Vector & brand systems
Adobe Photoshop
Photo & compositing
After Effects
Motion & animation
Canva
Rapid content creation
AI-Gen Tools
Generative design & ideation

Graphic Designer & Creativepreneur
Hafaz Sofyan
Design that works as hard as you do.
Not just aesthetics — every project is built with intention, clarity, and a process that delivers.
One creative hand.
Consistent across
every output.
Hafaz Sofyan
Graphic Designer & Creativepreneur
Brand-First Thinking
Every visual decision is grounded in brand strategy — not trends, not templates.
AI-Enhanced, Human-Led
AI tools accelerate the process. Human judgment shapes the direction and quality.
Multi-Platform Output
Print, digital, social, motion — one consistent visual language across every channel.
Fast Without Compromise
A process-driven workflow so quality never takes a back seat to speed.
Every pixel has a purpose.
A running look at what leaves our studio — sharp, intentional, and built to last.
























Every brand deserves design that actually works.
From logo to launch — Fazen covers every visual touchpoint your brand needs to show up, stand out, and sell.
Logo & Brand Identity
Build a brand that's impossible to ignore. From first mark to full identity system.
- Logo Design
- Brand Guidelines
- Stationery Kit
- Branding Kit
- Color System
- Visual Language
Social Media Design
Content that stops the scroll. Visuals designed to engage and perform.
- Instagram Posts
- Content Carousels
- Social Profile Kit
- Microblog Design
- Story Templates
- Video Graphics
Presentation Design
Slides that sell your story. Polished decks that make every room pay attention.
- Pitch Deck
- Event Presentation
- Investor Deck
- Marketing Deck
- Deck Templates
- Keynote Support
Marketing Design
Visuals built to convert. From ads to emails — every asset designed to perform.
- Email Template
- Banner Design
- Ads Design
- Static Motion Ads
- Campaign Kit
- Landing Page Design
Not sure what you need? Let's figure it out together.
Start a conversationBy the Numbers
Impact that speaks for itself.
Every metric here is a brand that pushed forward — and trusted Fazen to make it happen.
Projects Delivered
From first logos to full rebrands
First Draft
In your inbox. Not next week.
Client Satisfaction
They come back. And bring friends.
Avg. Engagement
Brand growth post-visual overhaul

Sharp Brand Strategy
We don't just design pretty things. Every pixel serves your brand's position, voice, and goals — no filler.
We don't just design pretty things. Every pixel serves your brand's position, voice, and goals — no filler.

Fast. Really Fast.
48-hour first drafts. Clear rounds. Zero ghosting. Great work delivered before your deadline, not after.
48-hour first drafts. Clear rounds. Zero ghosting. Great work delivered before your deadline, not after.

Built to Last
From your first logo to a full visual system. Fazen builds what endures — and scales as your brand grows.
From your first logo to a full visual system. Fazen builds what endures — and scales as your brand grows.
Why Fazen
The smarter choice, by design.
Every alternative comes with a catch. Fazen doesn't.
Speed
Consist.
Quality
Price
Flex.
Based on general market observations. Results may vary.
Speed
Consistency
Quality
Affordable
Flexibility
Based on general market observations. Results may vary.
Transparent pricing. No surprises.
Every project starts with a conversation. Here's what to expect.
Logo & Brand Identity
Social Media Design
Presentation Design
Marketing Design
Need something specific or a custom quote?
See the full breakdown of every service, package, and bundling option.
From brief to final files.
Five clear steps. No confusion, no delays — just great design delivered fast.
Brief
Share your goals, scope, and references. We ask the right questions upfront.
Strategy
We align on direction and deliverables before a single pixel is touched.
Design
First draft lands in 48 hours. Sharp and built around your brand from day one.
Revise
Two focused feedback rounds — enough to perfect it, fast enough to keep moving.
Deliver
Final files in every format. Organized, labeled, and ready to launch.
Brief
Share your goals, scope, and references. We ask the right questions upfront.
Strategy
We align on direction and deliverables before a single pixel is touched.
Design
First draft lands in 48 hours. Sharp and built around your brand from day one.
Revise
Two focused feedback rounds — enough to perfect it, fast enough to keep moving.
Deliver
Final files in every format. Organized, labeled, and ready to launch.
Trusted by founders, backed by results.
Real words from the brands that bet on Fazen — and won.
Completely transformed how our brand is perceived. Sharp, consistent, and impossible to ignore.
Delivered our pitch deck in 48 hours. Investors asked who designed it before we even finished.
Gets strategy and aesthetics at once. Every slide felt intentional — not just pretty, but smart.
Our engagement jumped after the rebrand. The visual system scales perfectly across every format.
No back-and-forth, no confusion — just great design delivered exactly when promised.
I've worked with agencies charging 5× more with half the output. Fazen is in a different league.
Three revisions and they nailed it. The brand feels like us — and our customers notice.
Professional, fast, and genuinely invested in our success from the first call to final file.
Completely transformed how our brand is perceived. Sharp, consistent, and impossible to ignore.
Delivered our pitch deck in 48 hours. Investors asked who designed it before we even finished.
Gets strategy and aesthetics at once. Every slide felt intentional — not just pretty, but smart.
Our engagement jumped after the rebrand. The visual system scales perfectly across every format.
No back-and-forth, no confusion — just great design delivered exactly when promised.
I've worked with agencies charging 5× more with half the output. Fazen is in a different league.
Three revisions and they nailed it. The brand feels like us — and our customers notice.
Professional, fast, and genuinely invested in our success from the first call to final file.
Portfolio
Brands we've built. Results they've earned.
Six highlighted projects — each one a full brand system designed to win attention and hold it.
Founders Club
Branding · Web Design · Stationary
Body Hot Pilates
Branding · Web Design · Stationary
Unplugs
Branding · Packaging · Web Design
Social Snowball
Branding · Product Design · Web Design
Happy Nuts
Branding · Packaging · Amazon
Arkana Group
Branding · Stationary
Contract
Creative Coverage
Active Tasks
Max 2Worked on simultaneously
Estimate
PopularBilled monthly
Have a project ready?
Let's build something great.
Tell us what you're working on. Send a message and let's talk strategy, design, and everything in between.